identity by design

Identity by Design | 2007 | Architectural Press

  • Georgia Butina-Watson, Professor of Urban Design and head of Department at Oxford Brookes University, UK
  • Ian Bentley, Emeritus Professor of Urban Design at the Joint Centre for Urban Design at Oxford Brookes University, UK


Description

In a world of increasing globalisation, where one high street becomes interchangeable with the next, Identity by Design addresses the idea of place-making and the concept of identity. Looking at how these things can be considered as an integral part of the design process.

Offer Price: £34.99 | Buy the book now
  Binding: Paperback
Extent: 289 pages
Format: 219 X 276 mm
ISBN-10: 0750647671
ISBN-13: 9780750647670
  • Learn about the current debates on how design affects place-identity
  • Understand the processes through which place identity is formed and the role which designers play in these processes
  • Gain a practical insight, through international case studies, into the kinds of creative design approaches which can be applied to the development of place
Structured around a series of case studies including Prague, Mexico, Malaysia and Boston, the authors discuss an array of design approaches to explain and define the complex interrelated concepts. The concluding sections of the book suggest ideas for practical application in future design processes.

With full colour images throughout, this book takes the discussion of place-identity to the next level, and will be valuable reading for all architects, urban designers, planners and landscape architects.