Place Branding and Public Diplomacy

Managing Editor: Simon Anholt, Government adviser and author, UK.

Place Branding and Public Diplomacy is a new journal, and the first to concentrate on the practice of applying brand strategy and other marketing techniques and disciplines to the economic, social, political and cultural development of cities, regions and countries. Its Managing Editor, Simon Anholt, is an author and consultant who advises a number of governments on public diplomacy, brand strategy and development.

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