Urban Design Guidance by Rob Cowan. Amid a a great deal of confusion about what design guidance is, how it should be prepared, what clients expect, what services consultants offer, and what resources are required, this guide focuses on the detail, spelling out exactly what local authorities might include in urban design guidance and what developers and designers should expect to find in it. It provides a framework for all those involved in the development process. Its aim is to help people use the right tools for the job, and to use them effectively. It is addressed to everyone who plays a part in commissioning, preparing or using guidance, whether as developers, council officers, consultants, politicians or members of partnerships.